Focus Groups2018-04-02T20:24:02+00:00

Focus Groups

New Home Knowledge is the leading provider of blind and disclosed focus groups for the real estate industry. Our experience includes facilitation of more than 250 formal focus groups.

Our expertise optimizes the entire process:

  • LIVE STREAMING — All focus groups are streamed live. Provides remote access to real-time feedback
  • 24 / 7 ACCESS TO PRIOR SESSIONS — All focus-group videos are archived for 24/7 access, password protected for each client.
  • CONCLUSIONS AND RECOMMENDATIONS — All sessions are reviewed via video tape and include a formalized Conclusions and Recommendations Summary.
  • Finesse and sensitivity to uncover hidden biases and perceptions
  • Facilitator with extensive real estate knowledge
  • Extreme care to recruit participants who fit your targeted profile
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